But we believe in a different status quo:
a world Made for Women, made for us.
By women, for women, starting with our founder Sheri Poe. We were the first brand ever to create athletic shoes specifically for a woman’s unique foot shape, muscle movement and build. And we were the first athletic shoe company solely dedicated to women.
It’s a mission we’ve always believed in and celebrate every day. Because there’s strength and joy in a world that’s made for us. And we deserve nothing less.
THE FIRST.
THE EXPERTS.
We’ve devoted 35 years to perfecting athletic shoes with a fit made just for women. BECAUSE WE’VE ALWAYS KNOWN THAT YOUR FEET ARE DIFFERENT THAN HIS.
Our game-changing tech is based on the "Q ANGLE," the inside angle of the quadriceps muscle that is 3-4% GREATER IN WOMEN THAN MEN, which impacts a woman's stance and weight distribution on her feet.
MADE FOR COMMUNITY
From Rykä Girl Walks to inspiring ambassadors, we're unleashing the joy in our strength with fun and fitness nationwide.